Account identification and audience modeling
Intent powered audience identification to help target your ideal customer with pinpoint precision.
We believe in the power of audience-centric planning. We leverage B2B using our own proprietary social intent solution to help you define your ideal customer profile, and reach them effectively. Simply share your targeting criteria - revenue, company size, industry, location and other firmographic criteria - and we’ll provide you with a curated and prioritized account list, ready for inclusion within your demand generation program. Through our partnership with leading data providers and platforms, we support customers with audience analysis, segmentation and audience-specific engagement recommendations to underpin customer journeys.
Customer journey planning
Intent-powered account prioritization and targeting
Maximise the value of your demand generation program with enhanced audience prioritization.
Only a fraction of your target market will be “in market” at any given time and by leveraging intent data and other 3rd party data sets, we can target accounts with relevant content at the right time, increasing the likelihood they will engage with your digital programs. Our ‘Intent for Demand’ solution blends several industry-leading sources of intent with our own data to offer the widest identification of positive intent signals.
Intent for Demand can also help your marketing and sales teams understand key business drivers and topics of interest, including interest in your brand versus competitors.
Proprietary Intent data solution
Account and Stakeholder Profiling
Gather in depth insight prior to sales engagement.
Supplement marketing and sales intelligence on your most important accounts and through in-depth research and tele-profiling.
Our research solution provides a comprehensive deep-dive into an account, including company background, financial metrics, strategic priorities, pain points, competitors, SWOT analysis, IT strategy and vendor landscapes.
Our team of experienced sales development representatives can be deployed to source information not available through public domains, and identify key opportunities for future engagement.
Account insights & profiling
Social listening & executive insights
Old case studies? Not here.
We have the luxury of being selective. Because oneninefive consistently delivers results, we only showcase outcomes that made real impact, the happy product of true agency/client partnership.