Agents of Change

Changing Work in the New Normal

A thought leadership series talking with business leaders and pioneers about how to drive sustainable success in a changed world.

Happy employees = happy customers = higher growth rates

with Tiffani Bova, Author and Growth Evangelist, Salesforce

In this episode of Agents of Change,  we were honored to be joined by Salesforce Global Growth Evangelist, Host of the ‘What’s Next!’ podcast, Executive Strategist, Keynote speaker and WSJ bestselling author, Tiffani Bova.  In her most recent book, ‘The Experience Mindset: Changing the Way You Think About Growth, Tiffani describes today’s overemphasis of the customer experience and how she believes this has come at the expense of the employee experience, leading to widespread resignations and stunted growth for companies.  To achieve growth, the new mindset leaders need is one that manages both the employee experience (EX) and customer experience (CX) at the same time from the top down.

Creating powerful relationships that aim to transform Europe into a software superpower

with Phill Robinson, Founder and Chair, Boardwave

 

In this episode of Agents of Change, we’re joined by Phill Robinson, Founder and Chair of Boardwave, to discuss the European software industry, his career journey and reasons for setting up Boardwave. Phill is a successful software entrepreneur who has worked in the software industry for many years, and during this time he has helped US businesses establish a foothold and grow the European presence. Today, he is encouraging the European community to be more successful and created Boardwave – an exclusive network connecting European software leaders, founders, CEOs, chairs, Independent NEDs and their Investors.

Creating powerful relationships that aim to transform Europe into a software superpower

with Phill Robinson, Founder and Chair, Boardwave

 

In this episode of Agents of Change, we’re joined by Phill Robinson, Founder and Chair of Boardwave, to discuss the European software industry, his career journey and reasons for setting up Boardwave. Phill is a successful software entrepreneur who has worked in the software industry for many years, and during this time he has helped US businesses establish a foothold and grow the European presence. Today, he is encouraging the European community to be more successful and created Boardwave – an exclusive network connecting European software leaders, founders, CEOs, chairs, Independent NEDs and their Investors.

The impact of AI on marketing and what it means for marketers today

with Katie King, CEO at Zoodikers

Our Agents of Change series with business leaders and pioneers talks of how to drive sustainable success in a changed world.

In this episode of Agents of Change, Agent3 CEO, Clive Armitage, is joined by Katie King, CEO of marketing consultancy, Zoodikers, to discuss Katie’s passion for Artificial Intelligence and its impact on marketing. In addition to over 30 years’marketing consultancy for some of the world’s most trusted brands, Katie has developed a keen interest in Artificial Intelligence, and has become a sought after thought leader on the topic. She is author of ‘Using Artificial Intelligence in Marketing’ and ‘AI Strategy for Sales and Marketing,’ published in 2019 and 2022 respectively and, in this episode of Agents of Change, shares with Clive the factors that have accelerated – as well as held back – the impact and adoption of AI in marketing.

The impact of AI on marketing and what it means for marketers today

with Katie King, CEO at Zoodikers

Our Agents of Change series with business leaders and pioneers talks of how to drive sustainable success in a changed world.

In this episode of Agents of Change, Agent3 CEO, Clive Armitage, is joined by Katie King, CEO of marketing consultancy, Zoodikers, to discuss Katie’s passion for Artificial Intelligence and its impact on marketing. In addition to over 30 years’marketing consultancy for some of the world’s most trusted brands, Katie has developed a keen interest in Artificial Intelligence, and has become a sought after thought leader on the topic. She is author of ‘Using Artificial Intelligence in Marketing’ and ‘AI Strategy for Sales and Marketing,’ published in 2019 and 2022 respectively and, in this episode of Agents of Change, shares with Clive the factors that have accelerated – as well as held back – the impact and adoption of AI in marketing.

Less is more: how small steps can bring the biggest changes.

with Nalina Athyantha, Vice President of Business Operations at ServiceNow

Our Agents of Change series with business leaders and pioneers talks of how to drive sustainable success in a changed world.

In this episode, Agent3 Chief Revenue Officer, Paul Mackender, is joined by Nalina Athyantha, Vice President of Business Operations at enterprise software company, ServiceNow, to discuss ‘chapters of corporate growth’ and the importance of storytelling – both internally and externally – in achieving growth goals.

Less is more: how small steps can bring the biggest changes.

with Nalina Athyantha, Vice President of Business Operations at ServiceNow

Our Agents of Change series with business leaders and pioneers talks of how to drive sustainable success in a changed world.

In this episode, Agent3 Chief Revenue Officer, Paul Mackender, is joined by Nalina Athyantha, Vice President of Business Operations at enterprise software company, ServiceNow, to discuss ‘chapters of corporate growth’ and the importance of storytelling – both internally and externally – in achieving growth goals.

The future of work and the workplace

with CEO at UnWork, Philip Ross

Our Agents of Change series with business leaders and pioneers talks of how to drive sustainable success in a changed world.

In this episode, Agent3 Chief Revenue Officer, Paul Mackender, is joined by Philip Ross, CEO and Founder of UnGroup (UnWired & UnWork), to discuss the new world of work and how the workplace should reflect this today.

The future of work and the workplace

with CEO at UnWork, Philip Ross

Our Agents of Change series with business leaders and pioneers talks of how to drive sustainable success in a changed world.

In this episode, Agent3 Chief Revenue Officer, Paul Mackender, is joined by Philip Ross, CEO and Founder of UnGroup (UnWired & UnWork), to discuss the new world of work and how the workplace should reflect this today.

4 steps that can boost your workplace performance

with Chartered Psychologist and Director at Cognacity, Dr Rob Archer

In this episode, Agent3 CEO, Clive Armitage, is joined by Chartered Psychologist, Dr Rob Archer, to discuss the future of workplace psychology. Rob is a coach with 18 years’ board level experience in public and private sectors, working on career ‘stuckness,’ transition, wellbeing, meaning and performance in the workplace.  

4 steps that can boost your workplace performance

with Chartered Psychologist and Director at Cognacity, Dr Rob Archer

In this episode, Agent3 CEO, Clive Armitage, is joined by Chartered Psychologist, Dr Rob Archer, to discuss the future of workplace psychology. Rob is a coach with 18 years’ board level experience in public and private sectors, working on career ‘stuckness,’ transition, wellbeing, meaning and performance in the workplace.  

The CMO’s journey: what’s changed in the marketing landscape?

with Chief Marketing Officer for Blackberry, Mark Wilson

Join Agent3’s CEO, Clive Armitage, and CMO of Blackberry, Mark Wilson, as they discuss how a CMO’s role and view of the marketing landscape has changed, what data and an account-centric approach means for the marketing/sales divide, and why automation could be the future for teams looking to plan out their marketing tactics and engagement plans.

 

The CMO’s journey: what’s changed in the marketing landscape?

with Chief Marketing Officer for Blackberry, Mark Wilson

Join Agent3’s CEO, Clive Armitage, and CMO of Blackberry, Mark Wilson, as they discuss how a CMO’s role and view of the marketing landscape has changed, what data and an account-centric approach means for the marketing/sales divide, and why automation could be the future for teams looking to plan out their marketing tactics and engagement plans.

 

How do you truly embrace the notion of customer centricity?

with Matt Preschern, Chief Marketing and Demand Generation Officer for NTT Ltd

Join Agent3’s CEO, Clive Armitage, and Chief Marketing and Demand Generation Officer for NTT, Matt Preschern, as they talk about the changing characteristics of customer engagement post pandemic, and how marketing departments need to re-consider their approach to map onto this change.

 

How do you truly embrace the notion of customer centricity?

with Matt Preschern, Chief Marketing and Demand Generation Officer for NTT Ltd

Join Agent3’s CEO, Clive Armitage, and Chief Marketing and Demand Generation Officer for NTT, Matt Preschern, as they talk about the changing characteristics of customer engagement post pandemic, and how marketing departments need to re-consider their approach to map onto this change.

 

’With great trust…’: the changing agenda of the CEO

with Stephen Kelly, Chairperson of Tech Nation

Join Agent3’s CEO, Clive Armitage, and Chairperson of Tech Nation, Stephen Kelly, as they discuss three major focal points within a CEO’s agenda for 2022, and the importance of a holistic outlook, compassion, and inclusivity when building, growing, and leading a company. 

 

’With great trust…’: the changing agenda of the CEO

with Stephen Kelly, Chairperson of Tech Nation

Join Agent3’s CEO, Clive Armitage, and Chairperson of Tech Nation, Stephen Kelly, as they discuss three major focal points within a CEO’s agenda for 2022, and the importance of a holistic outlook, compassion, and inclusivity when building, growing, and leading a company. 

 

Pondering the Pareto Principle: what’s next for ABM?

with Bev Burgess, CEO of Inflexion Group

Join Agent3’s Chief Revenue Officer Paul Mackender as he chats with ABM titan and Inflexion Group CEO, Bev Burgess, to hear how the ABM explosion has evolved over the pandemic, its impact on broader marketing and sales, and what the trend of account-based growth and high-touch, high tech events means for the future of businesses looking to keep, scale, and grow their accounts.

 

Pondering the Pareto Principle: what’s next for ABM?

with Bev Burgess, CEO of Inflexion Group

Join Agent3’s Chief Revenue Officer Paul Mackender as he chats with ABM titan and Inflexion Group CEO, Bev Burgess, to hear how the ABM explosion has evolved over the pandemic, its impact on broader marketing and sales, and what the trend of account-based growth and high-touch, high tech events means for the future of businesses looking to keep, scale, and grow their accounts.

 

Building better business decisions with data

with Jeremy Burton, CEO of Observe

Join Agent3’s CEO Clive Armitage and CEO and Co-Founder of Observe, Jeremy Burton, to hear about what the big changes in online digital technology means for data, the perks and challenges of remote work in building a start-up, and where the next SAP could come from.

 

Building better business decisions with data

with Jeremy Burton, CEO of Observe

Join Agent3’s CEO Clive Armitage and CEO and Co-Founder of Observe, Jeremy Burton, to hear about what the big changes in online digital technology means for data, the perks and challenges of remote work in building a start-up, and where the next SAP could come from.

 

Brick by brick: Aforza’s road to software solution success

with Dominic Dinardo, CEO of Aforza

Join Agent3’s Chief Revenue Officer Paul Mackender and CEO and Co-Founder of Aforza, Dominic Dinardo, to hear about the challenges of building a software company during the pandemic, the relationship between digital e-commerce and social interaction, and the focus on the move from fast-moving consumer goods to the rise of sustainable distribution.

 

Brick by brick: Aforza’s road to software solution success

with Dominic Dinardo, CEO of Aforza

Join Agent3’s Chief Revenue Officer Paul Mackender and CEO and Co-Founder of Aforza, Dominic Dinardo, to hear about the challenges of building a software company during the pandemic, the relationship between digital e-commerce and social interaction, and the focus on the move from fast-moving consumer goods to the rise of sustainable distribution.

 

Key growth areas for Next 15 and its brands

with Tim Dyson, CEO of Next 15

Join Agent3’s CEO Clive Armitage and Next 15’s CEO Tim Dyson as they discuss the change in the market since the pandemic began. Alongside pinpointing the main areas for growth over the coming year, Tim and Clive also chat about the changing world of work, the growing need for diversity in the workforce, and how working for Next15 brands could adapt in the future.

 

Key growth areas for Next 15 and its brands

with Tim Dyson, CEO of Next 15

Join Agent3’s CEO Clive Armitage and Next 15’s CEO Tim Dyson as they discuss the change in the market since the pandemic began. Alongside pinpointing the main areas for growth over the coming year, Tim and Clive also chat about the changing world of work, the growing need for diversity in the workforce, and how working for Next15 brands could adapt in the future.

 

The changing role of sales

with Lindsey Armstrong, business leader and senior sales advisor

Join Agent3’s Chief Revenue Officer, Paul Mackender, and Lindsey Armstrong, a highly successful business leader who has held various senior sales, business strategy and executive leadership roles in organizations including Oracle, Veritas, Symantec, Salesforce, XANT (previously InsideSales) and Bluewolf, as they discuss the impact of the pandemic on buyer’s cycles and sales infrastructure, and delve into what the role of the newly emerging sales person could look like.

 

The changing role of sales

with Lindsey Armstrong, business leader and senior sales advisor

Join Agent3’s Chief Revenue Officer, Paul Mackender, and Lindsey Armstrong, a highly successful business leader who has held various senior sales, business strategy and executive leadership roles in organizations including Oracle, Veritas, Symantec, Salesforce, XANT (previously InsideSales) and Bluewolf, as they discuss the impact of the pandemic on buyer’s cycles and sales infrastructure, and delve into what the role of the newly emerging sales person could look like.

 

The power of data

with Helen Hunter, Chief Technology Officer for Customer and Data at Sainsbury's

Agent3’s CEO, Clive Armitage, and Chief Technology Officer for Customer and Data at Sainsbury’s, Helen Hunter, discuss the importance and intersection of data in marketing, how the pandemic has shaped the current customer experience, and ponder what the future of data could look like for marketers. 

 

The power of data

with Helen Hunter, Chief Technology Officer for Customer and Data at Sainsbury's

Agent3’s CEO, Clive Armitage, and Chief Technology Officer for Customer and Data at Sainsbury’s, Helen Hunter, discuss the importance and intersection of data in marketing, how the pandemic has shaped the current customer experience, and ponder what the future of data could look like for marketers. 

 

The culture of business transformation

with Eric Berridge, EVP Commercial Officer at Salesforce

Join Agent3’s Chief Revenue Officer, Paul Mackender, and Salesforce’s EVP Commercial Officer, Eric Berridge, to hear why cultural change and not technology change is the biggest challenge Enterprises face as they look to digitally transform their businesses in this new pandemic era.

The culture of business transformation

with Eric Berridge, EVP Commercial Officer at Salesforce

Join Agent3’s Chief Revenue Officer, Paul Mackender, and Salesforce’s EVP Commercial Officer, Eric Berridge, to hear why cultural change and not technology change is the biggest challenge Enterprises face as they look to digitally transform their businesses in this new pandemic era.

Redefining growth in a world of profit and purpose

with Richard Eyre, veteran CEO, business leader, consultant and NED

Join Agent3’s Chief Revenue Officer, Paul Mackender, and Richard Eyre, a veteran CEO and business leader and now consultant and NED, as they discuss the shift to both profit and purpose (not just earnings per share), the need for greater diversity in the boardroom and the change in attitude towards risk.

Redefining growth in a world of profit and purpose

with Richard Eyre, veteran CEO, business leader, consultant and NED

Join Agent3’s Chief Revenue Officer, Paul Mackender, and Richard Eyre, a veteran CEO and business leader and now consultant and NED, as they discuss the shift to both profit and purpose (not just earnings per share), the need for greater diversity in the boardroom and the change in attitude towards risk.

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