{\rtf1\ansi\ansicpg1252\cocoartf2865 \cocoatextscaling0\cocoaplatform0{\fonttbl\f0\fswiss\fcharset0 Helvetica;} {\colortbl;\red255\green255\blue255;\red38\green38\blue38;} {\*\expandedcolortbl;;\cssrgb\c20000\c20000\c20000;} \paperw11900\paperh16840\margl1440\margr1440\vieww20540\viewh14880\viewkind0 \deftab720 \pard\pardeftab720\partightenfactor0 \f0\fs28 \cf2 \expnd0\expndtw0\kerning0 # Agent3\ \ We are agents of change. A trinity of transformation. Three agencies united by a singular vision: To create marketing that becomes the most valuable growth driver for our clients.\ \ ## Overview\ \ ### [About](https://www.agent3.com/about): \ An introduction to Agent3, detailing the agency's mission and vision in transforming marketing into a key growth driver for clients.\ \ ## Challenges We Solve\ \ ### [Challenges we solve](https://www.agent3.com/challenges): \ An overview of the key challenges that Agent3 addresses in the realm of Account-Based Marketing (ABM) and Account-Based Experience (ABX).\ \ #### [Challenge 1: How do I design, deploy and manage ABM across my organization?](https://www.agent3.com/challenges/challenge-1-how-do-i-design-deploy-and-manage-abm-across-my-organization): \ Insights into the strategies for effectively designing, deploying, and managing ABM initiatives within an organization.\ \ #### [Challenge 2: How can I accurately measure the impact of my ABM/ABX program?](https://www.agent3.com/challenges/challenge-2-how-can-i-accurately-measure-the-impact-of-my-abm-abx-program): \ Guidance on measuring the effectiveness and impact of ABM and ABX programs to ensure they meet business objectives.\ \ #### [Challenge 3: How can I scale my ABM/ABX program?](https://www.agent3.com/challenges/challenge-3-how-can-i-scale-my-abm-abx-program): \ Strategies for scaling ABM and ABX programs to reach a broader audience while maintaining effectiveness.\ \ #### [Challenge 4: How can I leverage AI in my ABM programs to achieve scale?](https://www.agent3.com/challenges/challenge-4-how-can-i-leverage-ai-in-my-abm-programs-to-achieve-scale): \ Exploration of how artificial intelligence can be integrated into ABM programs to enhance scalability and efficiency.\ \ #### [Challenge 5: How can I build pipeline using demand gen into my accounts?](https://www.agent3.com/challenges/challenge-5-how-can-i-build-pipeline-using-demand-gen-into-my-accounts): \ Techniques for utilizing demand generation strategies to build a robust pipeline within target accounts.\ \ ## Solutions\ \ ### [Solutions](https://www.agent3.com/what-we-do): \ A comprehensive overview of the solutions offered by Agent3 to tackle the challenges in marketing and demand generation.\ \ #### [ABM & ABX](https://www.agent3.com/solutions/account-based-marketing): \ Details on the methodologies and practices surrounding Account-Based Marketing and Account-Based Experience.\ \ #### [Executive Engagement](https://www.agent3.com/solutions/executive-engagement): \ Strategies for engaging executives effectively to drive business outcomes.\ \ #### [ABM Insight](https://www.agent3.com/solutions/abm-insight): \ Insights and analytics that inform ABM strategies and execution.\ \ #### [Value Proposition Development](https://www.agent3.com/solutions/value-proposition-development): \ Guidance on developing compelling value propositions that resonate with target audiences.\ \ #### [RevOps & Revenue Technology](https://www.agent3.com/solutions/revops-revenue-technology): \ An overview of Revenue Operations and the technology that supports revenue generation.\ \ #### [Demand Gen One](https://www.agent3.com/solutions/lead-and-demand-generation/demand-gen-one): \ A focused approach to demand generation that aligns with client needs.\ \ #### [Lead and Demand Generation](https://www.agent3.com/solutions/lead-and-demand-generation): \ Techniques for generating leads and demand through targeted marketing efforts.\ \ #### [Paid Media](https://www.agent3.com/solutions/paid-media): \ Strategies for leveraging paid media to enhance marketing reach and effectiveness.\ \ #### [Campaign Creative and Production](https://www.agent3.com/solutions/campaign-creative-and-production): \ Insights into the creative processes and production strategies for marketing campaigns.\ \ #### [Account Based Growth](https://www.agent3.com/account-based-growth): \ Approaches to driving growth through targeted account-based strategies.\ \ #### [Multi Channel Demand Generation](https://www.agent3.com/multi-channel-demand-generation): \ Techniques for generating demand across multiple channels to maximize reach.\ \ #### [Customer Journey and Creative Experiences](https://www.agent3.com/customer-journey-and-creative-experiences): \ Exploration of the customer journey and how creative experiences can enhance engagement.\ \ ## Our Work\ \ ### [Our Work](https://www.agent3.com/work): \ Showcases of successful projects and campaigns executed by Agent3.\ \ #### [Work: How we doubled McDonald\'92s franchisee pipeline](https://www.agent3.com/work/supersize-me-how-we-doubled-mcdonalds-franchisee-pipeline-with-an-audience-first-strategy): \ A case study on how Agent3 developed a demand generation strategy that doubled the application pipeline for McDonald's.\ \ #### [Work: $58m of pipeline influenced with a 116x ROI for Splunk](https://www.agent3.com/work/a-scalable-responsive-abm-program-using-deep-account-by-account-personalization-influencing-over-58m-of-pipeline-generated-a-116x-roi-for-splunk): \ An analysis of how Agent3 created a scalable ABM program for Splunk, resulting in significant ROI.\ \ #### [Work: Virtual Book Club drove executive engagement and pipeline when in-person events were not possible](https://www.agent3.com/work/award-winning-customer-engagement): \ A case study on the creation of a Virtual Book Club for Adobe, enhancing engagement during challenging times.\ \ #### [Work: Data-driven creativity for LinkedIn. Game on!](https://www.agent3.com/work/more-than-a-game-data-driven-creativity): \ A project focused on changing perceptions of LinkedIn as a platform for gamers through data-driven creativity.\ \ #### [Work: Smashing Expereo\'92s demand targets by 125%](https://www.agent3.com/work/how-expereos-demand-engine-smashed-targets-by-125): \ Details on how Agent3 helped Expereo exceed its demand targets through innovative marketing strategies.\ \ #### [Work: Intent-driven demand generation program for Salesforce](https://www.agent3.com/work/intent-driven-multi-touch-demand-generation-to-elevate-awareness-of-the-salesforce-partner-ecosystem): \ A case study on how Agent3 assisted Salesforce in launching a partner program to meet unprecedented demand.\ \ ## Careers\ \ ### [Careers](https://careers.next15.com/pages/agent3-group?owner_type=Department&preview=true): \ Information about career opportunities at Agent3 and the culture within the organization.\ \ ## Additional Information\ \ ### [Resources](https://www.agent3.com/resources): \ A collection of resources available for clients and partners.\ \ ### [Agents of Change](https://www.agent3.com/resources/c/agents-of-change): \ A deeper look into the philosophy and approach of Agent3 as agents of change in marketing.\ \ ### [Unboxed](https://www.agent3.com/resources/c/unboxed): \ Insights and discussions on innovative marketing strategies and practices.\ \ ### [Contact us](https://www.agent3.com/contact): \ Details on how to get in touch with Agent3 for inquiries and collaborations.\ \ ### [Privacy](https://www.agent3.com/privacy-notice): \ Information regarding privacy policies and practices at Agent3.\ \ ### [CCPA](https://www.agent3.com/ccpa): \ Details on compliance with the California Consumer Privacy Act.\ \ ### [T&Cs USA](https://www.agent3.com/tcs-usa): \ Terms and conditions applicable in the USA.\ \ ### [T&Cs UK](https://www.agent3.com/tcs-uk): \ Terms and conditions applicable in the UK.\ \ ### [T&Cs Asia Pacific](https://www.agent3.com/tcs-asia-pacific): \ Terms and conditions applicable in the Asia Pacific region.}