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    The CMO’s journey: what’s changed in the marketing landscape?

    with Chief Marketing Officer for Blackberry, Mark Wilson

    Our Agents of Change series with business leaders and pioneers talks of how to drive sustainable success in a changed world.

    Join Agent3’s CEO, Clive Armitage, and CMO of Blackberry, Mark Wilson, as they discuss how a CMO’s role and view of the marketing landscape has changed, what data and an account-centric approach means for the marketing/sales divide, and why automation could be the future for teams looking to plan out their marketing tactics and engagement plans.

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    Building better business decisions with data

    with Jeremy Burton, CEO of Observe

    Join Agent3’s CEO Clive Armitage and CEO and Co-Founder of Observe, Jeremy Burton, to hear about what the big changes in online digital technology means for data, the perks and challenges of remote work in building a start-up, and where the next SAP could come from.

     

    Building better business decisions with data

    with Jeremy Burton, CEO of Observe

    Join Agent3’s CEO Clive Armitage and CEO and Co-Founder of Observe, Jeremy Burton, to hear about what the big changes in online digital technology means for data, the perks and challenges of remote work in building a start-up, and where the next SAP could come from.

     

    Keeping ahead of the curve

    with Mark Larwood, Head of Marketing Communications, Enterprise and Public Sector, Virgin Media O2 Business

    Join Agent3’s Chief Revenue Officer, Paul Mackender and Virgin Media O2’s Head of Marketing Communications, Enterprise and Public Sector, Mark Larwood as they discuss how O2 has successfully scaled its award winning executive engagement strategy during the pandemic. This includes the interlock between ABM, advocacy and executive engagement, the introduction of a tiered engagement program and the need to be agile to be effective to engage executives on their terms.

    Keeping ahead of the curve

    with Mark Larwood, Head of Marketing Communications, Enterprise and Public Sector, Virgin Media O2 Business

    Join Agent3’s Chief Revenue Officer, Paul Mackender and Virgin Media O2’s Head of Marketing Communications, Enterprise and Public Sector, Mark Larwood as they discuss how O2 has successfully scaled its award winning executive engagement strategy during the pandemic. This includes the interlock between ABM, advocacy and executive engagement, the introduction of a tiered engagement program and the need to be agile to be effective to engage executives on their terms.

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