< View all
button

    The ABM lifecycle

    with Eric Martin, Account-Based Marketer at AWS (ex SAP)

    Our Agents of Change series with business leaders and pioneers talks of how to drive sustainable success in a changed world. 

    Join Agent3’s Chief Revenue Officer, Paul Mackender, and VP of ABM at SAP (North America), Eric Martin, as they discuss how the pandemic has impacted the demand for ABM and the implications for ABM marketers, including an interesting discussion on what the lifecycle of an ABM marketer may look like.

     

    View Next

    View all >

    Keeping ahead of the curve

    with Mark Larwood, Head of Marketing Communications, Enterprise and Public Sector, Virgin Media O2 Business

    Join Agent3’s Chief Revenue Officer, Paul Mackender and Virgin Media O2’s Head of Marketing Communications, Enterprise and Public Sector, Mark Larwood as they discuss how O2 has successfully scaled its award winning executive engagement strategy during the pandemic. This includes the interlock between ABM, advocacy and executive engagement, the introduction of a tiered engagement program and the need to be agile to be effective to engage executives on their terms.

    Keeping ahead of the curve

    with Mark Larwood, Head of Marketing Communications, Enterprise and Public Sector, Virgin Media O2 Business

    Join Agent3’s Chief Revenue Officer, Paul Mackender and Virgin Media O2’s Head of Marketing Communications, Enterprise and Public Sector, Mark Larwood as they discuss how O2 has successfully scaled its award winning executive engagement strategy during the pandemic. This includes the interlock between ABM, advocacy and executive engagement, the introduction of a tiered engagement program and the need to be agile to be effective to engage executives on their terms.

    Key growth areas for Next 15 and its brands

    with Tim Dyson, CEO of Next 15

    Join Agent3’s CEO Clive Armitage and Next 15’s CEO Tim Dyson as they discuss the change in the market since the pandemic began. Alongside pinpointing the main areas for growth over the coming year, Tim and Clive also chat about the changing world of work, the growing need for diversity in the workforce, and how working for Next15 brands could adapt in the future.

     

    Key growth areas for Next 15 and its brands

    with Tim Dyson, CEO of Next 15

    Join Agent3’s CEO Clive Armitage and Next 15’s CEO Tim Dyson as they discuss the change in the market since the pandemic began. Alongside pinpointing the main areas for growth over the coming year, Tim and Clive also chat about the changing world of work, the growing need for diversity in the workforce, and how working for Next15 brands could adapt in the future.

     

    Subscribe

    Enter your information below to receive updates whenever new posts are released